01Case study
Prizma
CRM & operations software
CRM and operations software for a business in architectural and industrial coatings, with AI-assisted Instagram sales workflows.
Status: Alpha Documented as an alpha release.
The problem
When a business sells through Instagram, customer conversations can drift away from the rest of the operation. Prizma is designed to bring customer relationships, the sales conversations that start on Instagram and day-to-day operations into one system.
Who it is for
The software is built for a business working in architectural and industrial coatings — the team that handles its customers, sales and operations. The client is not named here.
Approach
Prizma pairs a CRM core with operations tooling, so a customer’s record and the work around it live in the same place. AI is used to assist the Instagram sales workflow — supporting the people who sell, rather than replacing them.
Collaboration
Prizma is a collaboration with Arsam Adineh, my co-founder at ADICON. It is shared work, presented here as a joint project.
Scope & status
Prizma is at alpha stage. It is not presented as a finished product or as software in production use. Client details and screenshots are withheld.
No screenshots or demo links are shown for this project.